"It doesn't work"
"Takes too much time"
"Too many chemicals"
These are some of the things I have personally heard, being re-iterated time and again. If you are a millennial, you too are likely to know many who endorse this POV. In a rapidly urbanizing country like India, skincare as a staple habit has only recently started to gain traction.
As a plastic surgeon, demands for "glow", "plumpness" and more such attributes are oft-encountered in the office. Many of these lovely men and women rush to the dermatologist or plastic surgery office only after they notice the tell-tale signs of aging and attrition- Newsflash: Noone likes it.
But the truth is that it is not so much the importance of looking good as it is preserving skin health. It is, after all, the largest organ of the body! It deserves as much care and nutrition as your brain or your gut.
This is the primary motivation behind Nourriture. Power packed products with multiple actives so you have no more excuses!